Singapore, 20 October 2023

Broadcast Professional Pte Ltd (BP), started life in Singapore in 1983 as Studer Singapore Pte Ltd, a subsidiary of Studer AG a Swiss company, serving the growing needs of the broadcast and recording industries. In 1994, we expanded our horizons, leading us to rename ourselves Studer S.E. Asia, as we ventured into markets beyond the shores of Singapore. In 1995, our Chairman, Mr. Ronald Goh, boldly undertook the acquisition of the company, Studer S.E. Asia. This was a groundbreaking move, marking the first instance of an SME acquiring an MNC in our industry.

Under Mr. Goh's guidance and foresight, our company experienced a period of tremendous growth and transformation. Among the noteworthy milestones on this transformative journey was the decision to rebrand ourselves as Broadcast Professional Pte Ltd in 2005. This name change served as a symbol of our unwavering dedication to achieving excellence and driving innovation over the past 18 years.

Since then, we have widened our services to include broadcast and streaming services, as well as the creation of immersive experiences, with a unique combination of people, services and technology.

Over the years, Broadcast Professional has worked to support our partners and clients through a multitude of project collaborations and continue to actively explore the limitless possibilities of content driven immersive and interactive experiences.

Joseph Ho, Director, Broadcast Professional, shares:

“At the heart of BP's success lies its commitment to helping our clients transform their visions into reality. With our team of experts deeply entrenched in the latest trends and technologies, we have consistently delivered excellent results for our customers.”

Gary Goh, Group CEO, Broadcast Professional Pte Ltd, shares:

“As we celebrate this momentous occasion, Broadcast Professional Pte Ltd remains steadfast in our mission to captivate audiences through unique experiences. With a rich legacy of achievements behind us, we look forward to an even more promising future, continuing to set new standards for this ever evolving industry.”


Singapore, 12 October 2023

Genelec – the world leader in Professional Loudspeaker Solutions – has further strengthened its distribution network in the APAC region through the appointment of Broadcast Professional Pte Ltd as its new distribution partner for Singapore and Malaysia, with responsibility for Genelec’s entire range of Studio, AV and Home Audio products across the two territories.

Founded in 1983 and currently celebrating its 40th anniversary, Broadcast Professional started life in Singapore as a subsidiary of Studer AG, serving the growing needs of the broadcast and recording industries across the region. Since then, it has widened its services to include broadcast and streaming services, as well as the creation of Immersive Experiences. With a unique combination of people, services and technology, Broadcast Professional is committed to ensuring better outcomes for its customers by speaking the language of the industry.

Broadcast Professional Group CEO Gary Goh (L) and Genelec Managing Director Siamak Naghian (R)

Broadcast Professional, Group CEO Gary Goh (L) and Genelec, Managing Director Siamäk Naghian (R)

Genelec International Sales Director Ole Jensen comments:

“APAC has been a key strategic market for us for many years, and having already established our own subsidiaries in China and Japan, the partnership with Broadcast Professional is a natural step in building our presence and delivering further growth across the region. With its strong focus on technical excellence and providing an unrivalled customer experience, Broadcast Professional’s values correspond perfectly with our own – and we’re extremely excited about the potential that we can unlock together.”

Joseph Ho, Director, Broadcast Professional, shares:

“As a company, we’re constantly seeking opportunities to expand the range of products and services that we offer our clients. Therefore, when discussing a partnership with Genelec in Singapore and Malaysia, the decision was straightforward – and we look forward to collaborating with Genelec to develop this market.”

Gary Goh, Group CEO, Broadcast Professional, adds:

“We’re pleased to announce this strategic partnership with Genelec, a company with a long heritage of excellence. This collaboration unlocks the potential of great synergy between our organisations and perfectly aligns with our vision of providing our valued clients with industry leading solutions.”

About Genelec

Since the founding of Genelec in 1978, professional audio monitoring has been at the core of the business. An unrivalled commitment to research and development has resulted in a number of industry firsts and established Genelec as the industry leader in active monitors. 45 years later Genelec monitoring products remain true to the original philosophy, offering reliability, neutral sound reproduction regardless of size, as well as the ability to adapt to the acoustic conditions of the listening environment. Genelec customers receive paramount support in the field, from acoustical advice and calibration services to technical service and long product life span. Buying a Genelec product is a secure long-term investment in outstanding and reliable audio monitoring.


Singapore, May 2023

Since its founding in 1983, Broadcast Professional Pte Ltd has been at the forefront of broadcast infrastructure, streaming, interactive content and consultancy services. Consistently pushing the boundaries of what is possible in the world of broadcast and immersive technology, and with a focus on innovation, Broadcast Professional has evolved with the times and stayed ahead of the curve to become a go-to resource for clients in the ever-changing media landscape. With the commitment to provide high-quality content and expert consultation to every project, Broadcast Professional has built a reputation as a dependable partner for companies spanning diverse industries.

Our 40th Anniversary marks a significant milestone in the company’s history, and it is a testament to the hard work and dedication of our dedicated staff and incredible partners. We remain committed to providing top-quality services and solutions that help clients succeed in today’s fast-paced and ever changing market. With our eyes set firmly on the future, Broadcast Professional is poised to continue leading the way for many years to come.

Joseph Ho, Director, Broadcast Professional Pte Ltd

Joseph Ho, Director, Broadcast Professional Pte Ltd

“We are thrilled to be celebrating our 40th Anniversary this year.” shared Joseph Ho, Director, Broadcast Professional Pte Ltd.

“From our early days as a young company to our current position as a leading player, it has been an incredible journey. We are grateful for the incredible partnerships we have formed and the valued clients we have served over the years and we are excited to continue delivering innovative solutions that drive engagement and help our clients succeed. We look forward to the next 40 years and more of success and growth, building on our legacy as a leading provider of immersive technology and broadcast infrastructure.”

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